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HELPFUL TIPS FOR PROMOTING YOUR
NEWSLETTER
By: Lara
Velez
Promoting your newsletter can seem like a
daunting task. However, you can be successful if you are
willing to do the work. Here are some things that I
have learned along the way. I am sure that they will help get
you started in the right direction...
MAKE IT AVAILABLE TO YOUR
VISITORS: Place a sign up form on the top of EVERY
page of your site and/or forums. By doing this, you are making
your newsletter available to every visitor of your site. It is
also good for those visitors that may want to sign up, but are
busy reading content, and missed the form on another
page.
MESSAGE BOARDS: Use your
signature to promote! Message board sigs are a fantastic
promotional tool. It’s like free advertising. Every time you
post, there are countless opportunities for your sig line to
be read.
BLOGS: Place a link on your
blog. There are many potential subscribers out there that love
to Blog. They exclusively search blogs for information. Make
the most of your Blog, and use it to promote your business,
products, and NEWSLETTER!
ONE of a KIND: There are
thousands of newsletters out there in your niche. Make yours
different. If you are a carbon copy of everyone else, why
would people want to read yours? Be unique...originality goes
a long way!
WORD of MOUTH:
Once you have mastered the art of originality, your
subscribers will tell their friends what a great newsletter
you have. You can also have top monthly referral prizes, and
newsletter promotional contests to get that word of mouth
going.
FUN FACTOR: Have
contests for subscribers. People love to win stuff. Be
creative and keep your newsletter fun, informative, and easy
to read. Ask your advertisers if they would sponsor a contest.
You both win. They get free advertising and you get a great
prize for your contest. This is another way to generate those
“word of mouth” subscribers.
SWAP LINKS: Trade links with
other relevant newsletters. Try to find newsletters that have
the same type of readers, but are different enough topic wise
for them to want to read both. Plus, it’s a great way for
WAHM’s to support one another!
DIRECTORIES: There
are MANY directories out there, including newsletter and ezine
directories. Do a search. Ask around. The point is, get your
newsletter listed in as many as you can.
I'm sure that you will see a steady
increase in subscribers if you put these tips into
practice!
Happy Promoting!!
Copyright © Lara Velez
Article Source:
http://www.homebusinessresourcedirectory.com
This article is free for reprint,
ONLY if you keep the source and author box in tact,
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About the Author:
Lara Velez is a homeschooling WAHM. She lives in the Sunshine
State with her lovely daughters and husband. She is a
published author, web publisher, web designer, and editor. She
owns two successful websites, Moms of Faith – a
place for Christian wives, women, and Moms to find
encouragement, support, and learn to become all God created
them to be, Home
Business Resource Directory – all the information you
need to find and succeed in a home business venture.
She also owns her own Health and Wellness business, Healthy
Living. |